Privacy Policy

Last updated: October 2025

This privacy notice explains how Powder Mill Electronics Ltd, trading as Rex’s Speed Shop (“we”, “us”, “our”) collect, use and protect your personal information.

Registered office: Unit 1 Redlands Lane, Russet Farm, Robertsbridge TN32 5NG, United Kingdom
Email (for privacy matters): sa***@************op.com

We are the data controller for the personal data we process.

Our Commitment
We only collect and use personal information where it is fair, lawful and necessary to run our business, supply goods and services, and meet our legal obligations.
We never sell or rent personal data.
What We Collect
We may collect:

Your contact details (name, address, telephone number, email address)
Order and payment details (to fulfil your purchase)
Website-usage data (IP address, browser type, visit length, referral source)
Marketing preferences (newsletter opt-ins)
Any other information you choose to provide when contacting us
We do not knowingly collect information about children or special-category data such as health or religion.

How We Use Personal Data
We use personal data for the following purposes:

To process and deliver your orders
To provide customer service and handle enquiries or returns
To operate and improve our website
To send newsletters or marketing updates, only if you have opted in
To meet our legal and tax obligations
Lawful bases include contract, legitimate interests, consent (for marketing), and legal obligation.

Sharing Your Data
We share data only where necessary, for example with:

Delivery companies such as Royal Mail, FedEx or DHL
Payment providers such as Stripe or PayPal
Professional advisers such as accountants and IT support
Regulators or legal bodies if required by law
All third parties are required to handle data securely and only for the agreed purpose.

International Transfers
Some service providers may process data outside the UK or EEA.
Where this happens, we ensure approved safeguards such as adequacy decisions or the UK International Data Transfer Agreement are in place.
Data Retention
We keep personal data only as long as necessary:

Order and tax records – 7 years
Customer accounts – active plus 2 years
Marketing lists – until you unsubscribe
Enquiries – up to 12 months after resolution
Data that is no longer required is securely deleted or anonymised.

Keeping Data Secure
We use appropriate security measures to protect your information from loss, misuse or unauthorised access.
Online transactions are protected by encrypted connections (TLS/SSL), and access to customer data is restricted to authorised staff only.
Your Rights
You have the right to:

Access a copy of your data
Correct inaccurate or incomplete data
Request deletion where data is no longer needed
Restrict or object to processing
Receive your data in a portable format
Withdraw consent at any time
Contact sa***@************op.com or write to our address above. We will respond within one month.
If you are not satisfied, you can complain to:
Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
https://ico.org.uk/make-a-complaint

Cookies and Analytics
Our website uses cookies to make it function correctly and to help us understand how visitors use it.
Types of cookies:

Essential – required for the site to work
Analytics – such as Google Analytics (requires consent)
Functional – to remember preferences
You can control or delete cookies through your browser settings.
More information: http://www.allaboutcookies.org
Google Analytics details: https://support.google.com/analytics/answer/6004245

Updates to This Policy
We review this notice regularly. The latest version is always available on our website.
If any major changes are made, we will notify you by email or website banner.

Contact Us
For privacy-related questions or data requests:
Email: sa***@************op.com
Post: Powder Mill Electronics Ltd, Unit 1 Redlands Lane, Russet Farm, Robertsbridge TN32 5NG, United Kingdom

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